Joiners is a podcast hosted by Tim Tierney (Stock) and Danny Shapiro (Scofflaw). They take listeners on a casual stroll through the world of hospitality by chatting with its most colorful characters. The name "Joiners" derives from restaurant industry jargon, referring to a person who joins a table where others are already eating or drinking. We sifted through vintage restaurant ephemera like matchbooks, menus, and napkins to create an identity reminiscent of 1930s Chicago steak-houses and cocktail bars. We included a collection of illustrations to use throughout their branding and for alternate segments, like Taste Test.